Project
VB Raw |
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Discipline
Branding
Packaging
Identity
Logo
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Client
Australia’s best known beer brand VB is dating back to the 1890s. Recently they made a move into the youth market with a new low carb beer, VB Raw.
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Solution
VB Raw is a new uncompromising beer focusing on the emerging low-carb beer market. Maud completed the successful launch of the brand naming, identity and art direction and implementation across all aspects of the brand including logo, packaging, photography and styleguides.
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Credits
Designed at Maud
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Behind the Scenes
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