Project
Edgeboard

Discipline
Branding
Identity
Logo

Client
Edgeboard are handmade chopping boards from the Northern Beaches in NSW that possess a special feature; an edge which you use to slide off the chopped food against. They use a natural anti-bacterial wood sourced form the Byron Shire.

Solution
The identity is based on the board’s special feature, the edge, and the brand comes to life using the edge in any application. A simple, structured logo is used in combination with textured and environmentally friendly stocks.

Credits
Designed at Maud